Evidence Aid [Business Planning & Delivery]

Ethicore was asked by the C&A Foundation and Evidence Aid to develop a 5-year Business Plan for Evidence Aid, the evidence champion for the humanitarian sector. We developed insights on the market, engaged stakeholders, and refocused the theory of change for Evidence Aid. This formed a robust basis for our business development planning, with phased growth to 2020, new governance structure and associated marketing plans. The business plan is now approved and has unlocked further funding to grow Evidence Aid and build capacity of the team. We continue to support the strategic delivery of Evidence Aid’s business plan, including fundraising, marketing, organizational development and communications.

“Ethicore have helped us greatly in the development of a robust business and strategic plan, which was fundamental to us securing an award of £500,000 from the C&A Foundation … they helped to clarify our ideas and to turn them into a plan which is ambitious but implementable.”

Michael J Clarke, Chair, Evidence Aid Board of Trustees


Evidence Aid were winners of the Unorthodox Prize in 2013.