Christian Aid commissioned Ethicore to explore the business case for corporate partnership fundraising. We used a situation analysis, including researching trends and peer activity, along with stakeholder research to map options for Christian Aid. We explored the potential Christian Aid positioning and made recommendations beyond fundraising and for wider organisational impact.
“Ethicore quickly understood the fundraising context in which the Corporate Partnerships Team was operating and coupled this with external market and donor insight to produce a set of robust recommendations. They managed the whole process expertly both with internal senior stakeholders and also externally with our current and prospective donors. The work that Ethicore has produced has laid the foundations for our strategy within fundraising and it’s also opened up the conversation on a wider organisational level.”
JUDE SADLER, HEAD OF PHILANTHROPY AND PARTNERSHIPS, CHRISTIAN AID