The role of business in development is maturing. Partnership is moving out of a position in philanthropy, firmly in to new business development, which in NGO language, means new models for development. This week, discussions about building a new global partnership with business, convened by Business Action for Africa, really delved in to the stuff […]
Posts tagged: CSR
Partnership starts with building trust. Here’s the journey we take organisations on from immersion to action in 5 easy hard-working and committed steps… The approach starts with trust.
NGO and Corporate partnerships: is language one of the main barriers in making useful connections? It would be naive of me to suggest that NGO and Corporate partnerships (MNC) are the new, perfectly harmonious, utopian partnerships that will drive the ‘for purpose’ agenda forward. However, it is equally naive to think that all partnerships are […]
In a recent 2 Degrees discussion forum on whether consumers will pay for sustainability, Chris Coulter@GlobeScan made an excellent strategic point: “This is not so much about ‘will consumers pay for sustainability’ but more about how can companies committed to sustainable performance (at both the corporate and product level) leverage their investments to make them more […]
Let’s share what Corporate Partnership Managers say about this, according to the Guardian Voluntary Sector Network. You can read the full article here. Look for a good fit Make it a win win Keep it fresh and creative Use networks to build contacts Build relationships Be passionate about your product and organisation Develop a plan that […]
Starting a project with some good social media listening, a solid piece of market insight and a piece of stakeholder research can give you the kind of insight that allows you to leap forwards. It takes time to go from information to insight, but it is worth it. Research is also critical to evaluate performance, whether through surveys, social media […]