Starting a project with some good social media listening, a solid piece of market insight and a piece of stakeholder research can give you the kind of insight that allows you to leap forwards. It takes time to go from information to insight, but it is worth it. Research is also critical to evaluate performance, whether through surveys, social media […]
Posts By: Rachael
Brand Building Recipe
INGREDIENTS: Your team, whole and ready to participate A sample of your communications A sprinkling of your stakeholders A chunk of quality time METHOD Get under the skin of your cultural values. Analyse your communications and what they say about you Understand how you are perceived by stakeholders Boil down to some real INSIGHT. Serve […]