By Jane Thurlow, Ethicore Associate We are emotional beings, with studies suggesting that only 10%of our decisions are rational. Understanding influence becomes key to tapping in to the motivations of our target stakeholders and decision makers. Asking someone straight, what drives or influences you, won’t necessarily give you the answer as we find it really […]
Posts tagged: ethicore
BEGIN WITH THE END IN YOUR SIGHTS
By Rachael Clay/Jane Thurlow ‘Begin with the end in mind’ is not just a self-help rule*. It’s an effective guide to planning for impact. When we are ‘modelling change’ with an organisation or initiative, we get people to start with the change they want to see. Social and environmental change is complex. It’s changeable. Focusing […]
Planning for Impact
By Jane Thurlow, Ethicore Associate Planning for impact builds on our Design for Impact series where we outline 3 steps for good planning: Identify where you are Define where you want to go Design the journey So follow our plan for more influence, and unlock your potential for genuine impact … Jane has over 20 years […]
EXTREME ENGAGEMENT – HOW TO DESIGN PARTNERSHIPS AND STRATEGIES FOR IMPACT (DESIGN FOR IMPACT SERIES NO. 1)
By Rachael Clay, Director, Ethicore The challenge of sustainable development is beyond you and I, isn’t it? We need to work together in partnerships and multi-stakeholder intiatives (MSIs), but we lead different organisations. So, how do we build these relationships and design for impact with others? Achieving deep and shared understanding, values and partnership takes […]
DESIGN FOR IMPACT SERIES: FROM EXTREME ENGAGEMENT TO M&E FOR IMPACT
BY Jane Thurlow, Ethicore Associate Business, NGOs and institutions alike, are working towards sustainable development. It takes a deep understanding of the issues and opportunities, a bold focus on social and environmental impact and new partnerships to transform lives and businesses. All this, while we lead our own organisations. So, what does it mean […]